The Property

An out-of-state investor purchased a multifamily property in Cleveland, Ohio in 44112 zip code as a long-term cash-flow investment.

Like many investors buying rental property remotely, the owner faced several challenges:

• Managing renovations from another state
• Coordinating contractors remotely
• Making smart renovation decisions without overspending
• Finding qualified tenants quickly after renovations were complete

This was before Tenant Access existed with smart locks, keyless access, video-guided showings, and automated scheduling.

Back then, we relied heavily on lockboxes, physical keys, phone calls, and manual coordination.

What a pain.

Despite the limitations, the same leasing principles that power Tenant Access today helped move the property from renovation to an approved tenant in less than two weeks.

The Challenge

The property had good bones and plenty of character, but it needed a refresh before hitting the market.

The owner wanted to maximize return on investment while avoiding unnecessary renovations that would delay leasing or reduce cash flow.

Every improvement needed to create meaningful value without creating unnecessary expense.

The Strategy

Rather than pursuing a full renovation, we focused on high-impact updates that would improve first impressions and increase marketability.

The owner approved:

• Fresh paint throughout
• Light hardwood floor refinishing
• Kitchen cabinet painting
• New kitchen sink
• New butcher block countertops

The butcher block installation was particularly effective because it created an updated kitchen appearance without the cost of full countertop replacement. And it is an easy option for getting your countertop in the same day without specialized equipment to cut it to fit.

The result was a clean, attractive rental that preserved the property's character while giving prospective tenants a move-in-ready feel.

Marketing Approach

Once the property was ready, we focused on the same fundamentals Tenant Access uses today.

Complete Listing Presentation

The listing included extensive photography designed to answer questions before prospects asked them.

Every major room was photographed. It wasn't professionally photographed by a photographer, just corner to corner to show off the rooms.

Layout and flow were clearly demonstrated.

Prospective tenants could visualize living in the home before ever scheduling a showing.

Detailed Marketing Copy

Rather than using a generic property description, we maximized the available character count to fully describe:

• Property features
• Improvements
• Unique characteristics
• Neighborhood benefits
• Lifestyle advantages

The goal was simple:

Help prospective tenants understand why this property was worth their attention.

Fast Response Times

Leads were answered quickly.

Showings were scheduled quickly.

Questions received answers quickly.

Many properties lose momentum because prospects wait too long for responses.

We treated every inquiry like an opportunity.

The Result

Marketing Approved: January 12, 2023

Approved Applicant Reviewing Lease: January 26, 2023

Time to Approved Tenant: 14 Days

The owner moved from renovation completion to an approved tenant in just two weeks.

What This Case Study Demonstrates

This property wasn't luxury.

It wasn't brand new construction.

It wasn't loaded with expensive upgrades.

Instead, success came from:

• Smart renovation decisions
• Strong property presentation
• Detailed marketing
• Fast response times
• Consistent follow-up
• Vacancy management discipline

The same principles continue to power Tenant Access today.

• The technology has improved dramatically.
• Showings are easier.
• Scheduling is easier.
• Access is easier.

But the fundamentals remain the same.

Properties lease faster when someone owns the outcome.

The Tenant Access Difference

Before Tenant Access, these results required lockboxes, keys, phone calls, and a tremendous amount of manual coordination.

Today, Tenant Access combines those proven leasing systems with smart access technology, guided showings, scheduling automation, and vacancy management support.

The goal remains unchanged:

Help property owners and managers find qualified tenants faster while reducing the workload required to get there.